The World of Bluegrass trade show, conference, awards show and Wide Open Bluegrass festival of the IBMA was held for the first time in Raleigh, North Carolina. The International Bluegrass Music Association (IBMA) reports that the event generated $10 million in direct visitor spending and and %4 million more in media value. In addition, the cumulative attendance for the week was around 150,000 including the 140,000 for the festival, 2,259 for the awards show and the 4,635 for the business conference. No matter how you cut it, this represents a huge success for the inaugural Raleigh event.
The International Bluegrass Music Association is the trade association that connects and educates bluegrass professionals, empowers the bluegrass community, and encourages worldwide appreciation of bluegrass music of yesterday, today and tomorrow. The association membership is comprised primarily of those directly involved in the business of bluegrass music. That includes artists, record labels, producers, talent buyers, publishers and more.
The 2013 event features many new and exciting programs including the Youth Council that was around 300 attendees, Leadership Bluegrass master class and 21 professional seminars. The regular showcases featuring 30 bands, 10 songwriters who performed three times during the World of Bluegrass.
The business impact for Raleigh was outstanding. The importance of the association to bluegrass music was elevated and the image of the event was excellent. Plans are already being made for next year's event. To find out more about the IBMA, visit www.ibma.org .