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Americana Board Announces Changes for Progress

Americana Music AssociationNashville, TN -- The Americana Music Association Board of Directors is pleased to announce significant changes to their business operations. These include: the announcement of their Executive Committee; selection of a new accounting firm; a new leadership ascension plan and changes to bylaws to allow for Board appointments.

String Cheese at "Forefront of Self-Ticketing Movement", Sold Out Summer Tour

String Cheese Incident at Red Rocks AmphitheaterAfter making headlines at the beginning of the summer touring season by taking ticketing into their own hands, The String Cheese Incident have sold out almost every show on their 2012 summer run. The tour concluded recently with three headlining SCI sets at Horning's Hideout, a festival in North Plains, OR that the group founded over a decade ago and sold out in only 20 minutes this year. Other highlights include Jerry Harrison of Talking Heads sitting in with the band and The Greek in LA and three headlining sets at Electric Forest for a crowd of over 25,000.

The Grascals Announce Vietti Foods Sponsorship

The Grascals BusNashville, TN -- Two-time IBMA Entertainer of the Year winners, The Grascals, are pleased to announce a promotional agreement with Vietti Foods. The band unveiled a brightly wrapped tour bus touting The Grascals and images of the sponsor’s products.

New Frontiers Open for Paperless PR

CMA Close Up/CMA/ Nashville, TN -- by Jeff Walter
As the means for delivering and consuming music continue to grow more sophisticated (and more digital), so do the choices for promoting that music and the artists who create it. Such is the case with electronic press kits (EPKs) and video news releases (VNRs), tools that share the same basic goals of their non-digital predecessors: getting airplay, inspiring reviews and other media coverage, facilitating bookings and winning the attention of music consumers.

Martin Guitars Announces New Nashville Guitar Brand Consultants

Evolution of the American guitarNazareth, PA -- C.F. Martin & Co. is continuing to expand its already deep-rooted relationships in the country music world with the announcement of its new brand marketing consultant Kate Richardson, who runs the well-respected Richlyn Marketing in Nashville with her partner Lynn Tinsey. Martin Guitar selected Richlyn Marketing for its top-tier artist relations and marketing consulting. The firm will focus on strategic partnerships in aligning the Martin brand with artists, events and media outlets and increasing Martin’s brand awareness amongst the music industry in Nashville.

2011 A Story of Success for AirPlay Direct

AirPlay Direct2011 proved to be a fantastic year for AirPlay Direct's growth and evolution now accelerating to over 7,200 radio station members globally and over 32,000 artist and record label members around the world. This type of global market place positioning and advancement in 2011 has set a firm foundation for APD's continued strong growth throughout 2012.

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